Digital Commercial Creative (TV & Radio) – Nairobi, Kenya

Digital Commercial Creative (TV & Radio) – Nairobi, Kenya

Role Overview

Job Title: Digital Commercial Creative
Department: Creative
Reports To: Head of Creative
Location: Nairobi, Kenya
Job Type: Full-Time, Permanent

As a Digital Commercial Creative, you will play a pivotal role in producing innovative and engaging digital content for TV and radio. Your work will directly support marketing and sales initiatives, enhancing audience engagement across multiple platforms. This role demands a creative mind that can think outside the box, a collaborative spirit, and an eye for detail. If you’re passionate about crafting digital content that resonates with audiences and drives brand success, this position is tailor-made for you.

Key Responsibilities

1. Content Creation

Primary Duties:

• Develop Digital Promos: Create captivating digital promos for TV and radio to drive brand awareness and engagement.
• Social Media Content: Design and produce high-quality graphics, videos, and animations tailored for various social media platforms.
• Multimedia Production: Utilize the latest tools and technologies to produce content that stands out in a crowded digital landscape.

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2. Creative Strategy

Strategy and Execution:

• Campaign Development: Present creative campaigns that drive engagement and align with overall marketing strategies.
• Innovation: Continuously explore new trends and technologies to keep the brand at the forefront of digital creativity.
• Brand Consistency: Ensure all content adheres to brand guidelines, maintaining a consistent and recognizable brand image.

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3. Collaboration

Teamwork Essentials:

• Internal Collaboration: Work closely with internal teams, including marketing, sales, and production, to ensure cohesive messaging.
• External Partnerships: Engage with external partners, including agencies and vendors, to bring innovative ideas to life.
• Cross-Functional Coordination: Facilitate smooth communication and project flow across different departments.

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4. Project Management

Efficiency and Quality:

• Multi-Project Management: Oversee multiple projects simultaneously, ensuring timely and quality delivery of all creative content.
• Deadline Adherence: Establish and manage timelines, keeping all stakeholders informed and aligned.
• Problem Solving: Quickly address any issues that arise during the production process, maintaining high standards of quality.

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5. Performance Analysis

Data-Driven Insights:

• Content Effectiveness: Measure the effectiveness of digital content through analytics tools, making data-driven adjustments to strategies.
• Continuous Improvement: Use insights to refine and enhance creative strategies, ensuring maximum engagement and ROI.
• Reporting: Regularly report on performance metrics to the Head of Creative, providing actionable recommendations.

6. Brand Development

Building a Strong Identity:

• Brand Alignment: Ensure that all digital content aligns with the brand’s voice, tone, and messaging.
• Visual Identity: Maintain and enhance the brand’s visual identity across all digital channels.
• Innovation: Suggest new ideas to strengthen the brand’s digital presence and stay ahead of industry trends.

Qualifications

Required Qualifications

• Education: Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field.
• Experience: Minimum of 3 years in digital content creation, with a proven track record in producing content for TV and radio.
• Technical Skills: Proficiency in Adobe Creative Suite and video/audio editing tools.
• Marketing Expertise: Strong understanding of digital marketing, social media strategies, and SEO principles.
• Communication: Excellent verbal and written communication skills, with the ability to articulate creative concepts clearly.
• Organization: Strong organizational skills, with the ability to manage multiple projects and meet deadlines.
• Portfolio: A portfolio showcasing your digital content creation work, especially in TV and radio contexts.

Preferred Qualifications

• Web Development: Experience with HTML/CSS and website management.
• Certification: Google Digital Marketing certification is a plus.
• Analytics Tools: Familiarity with tools like Google Analytics for tracking content performance.

Company Culture and Benefits

Why Join Us?

At Mediamax Network, we believe in fostering a creative and inclusive environment where your ideas can flourish. We offer a collaborative workspace that encourages innovation and teamwork. Here’s what you can expect when you join our team:

• Creative Freedom: Enjoy the autonomy to bring your ideas to life and make a tangible impact on the brand’s digital presence.
• Growth Opportunities: We support your professional growth with opportunities for continuous learning and development.
• Work-Life Balance: We value your well-being and offer flexible work arrangements to help you maintain a healthy work-life balance.
• Comprehensive Benefits: Access to health insurance, retirement plans, and paid time off.
• Inclusive Culture: Join a diverse team that values different perspectives and fosters a culture of inclusion.

Compensation and Benefits

Salary Transparency

We understand the importance of salary transparency and are committed to offering competitive compensation that reflects your skills and experience.

• Base Salary: Competitive base salary commensurate with experience.
• Performance Bonuses: Opportunities for performance-based bonuses and incentives.
• Additional Perks: Tuition reimbursement, professional development funds, and employee discounts.
• Remote Work: Hybrid remote work options available based on project requirements.

How to Apply

Clear Call-to-Action

Ready to bring your creative talents to Mediamax Network? We want to hear from you! To apply for the Digital Commercial Creative position, please submit your cover letter, resume, and portfolio to recruitment@mediamax.co.ke.

Application Deadline: Submit your application on or before Friday, 30th August 2024.

What to Expect Next

• Interview Process: After reviewing applications, selected candidates will be invited for an initial interview followed by a creative assessment.
• Onboarding: Successful candidates will undergo a comprehensive onboarding process to familiarize themselves with our tools, processes, and team culture.

Conclusion

At Mediamax Network, we’re looking for a visionary Digital Commercial Creative who can help us elevate our brand through compelling and innovative digital content. If you have a passion for creativity and a proven ability to deliver high-quality work, we encourage you to apply. Join us in shaping the future of digital media!

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Equal Opportunity Statement: Mediamax Network is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Note: Mediamax Network does not charge any application or recruitment fees. If you encounter any suspicious activity or request for payment, please report it to us immediately.